Sunday, 11 September 2011

I Like Her Style: Lauren Bush

This girl's got style.  Fashion with a message is something I whole-heartily support.  Let's face it, all us girls need to carry a purse or bag of some sort.  Your bag can either be something mindlessly bought at the mall or you can express yourself with your fashion choices.  I choose the latter and I hope you will too.

What I admire about Lauren Bush (yes, that Bush family) is that whether she's causally shopping or hitting up a star studded Hollywood movie premiere, she's always sporting a Feed Bag.


Feed is a non-profit organization co-founded by Lauren to help address the world's growing problem of starvation and malnutrition.  Ingeniously using the concept of a burlap animal feed bag, in 2006 Lauren designed a tote bag that could be sold as a fundraiser for the United Nations world food program.  Originally bearing the logo "Feed 1" the profits from each bag was said to feed one child in school for one year. 

Feed now offers several different bags, t-shirts, scarfs and many other accessories, each bearing the number of people that will be fed with the purchase of the product. 


Of course all the bags are also made from environmentally friendly materials using fair and ethical labour practices.  What's the use of feeding starving children if the bag's production exploits people and the environment, right?

I adore this clutch Lauren carried to a Unicef event:


She's even convinced her Ralph Lauren heir boyfriend, David Lauren to wear one - a man feed bag!


I can't wait to see what this humanitarian will do next ...


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